Marketing AI OS "ENSOR" to Officially Launch in August as an AI Marketing Agent

REHATCH Inc. announces that it will officially launch Marketing AI OS "ENSOR" in August 2026 as an AI marketing agent. A commemorative release event, "THE MARKETING SHIFT 2026 in TOKYO," is scheduled for Friday, August 28, 2026 in Shinjuku, Tokyo.

Background to the Official Release

In marketing operations, much of a marketer's time is spent on "tasks" such as reporting, creative production, ad delivery configuration, and performance verification. Many marketers struggle to secure enough time for the business-strategy decisions and new planning they should truly focus on.

With the spread of generative AI, using AI as a sounding board for copy and ideation has become common. In most cases, however, this remains at the proposal and brainstorming stage, and is not yet connected to the actual workflow of analysis, production, delivery, and improvement.

Aiming to solve this challenge with "AI that goes beyond proposals and advances right up to execution," REHATCH is officially launching ENSOR as an "AI marketing agent." ENSOR handles everything from analyzing numerical data such as ad data and GA, to planning, copywriting, and creative production, delivery design, performance-improvement proposals, and learning — seeking to shift marketers' work from "tasks" to "decisions."

The New Category ENSOR Proposes: "AI Marketing Agent"

An "AI marketing agent" is not an assistant-type AI that merely responds in dialogue, but an AI that executes marketing operations across analysis, planning, production, delivery, improvement, and learning, autonomously advancing right up to execution.

Whereas general-purpose generative AI such as ChatGPT and Gemini tends to stay within the realm of "brainstorming," ENSOR accumulates — in addition to numerical data such as ad data and GA — brand rules, past initiatives, creative production know-how, and internal decision criteria in its learning engine "Brain," building up learning with every use. This transforms the analysis, planning, and production processes that once depended on an individual marketer's experience and intuition into a system the whole team can reproduce.

REHATCH believes that as generative AI expands its role from "brainstorming" to "execution," marketing will move into an autonomous phase. ENSOR is being developed as the product that leads this transition.

Commemorative Release Event "THE MARKETING SHIFT 2026 in TOKYO"

Date & Time: Friday, August 28, 2026, 18:30–22:00 / Venue: GRAID PARK Shinjuku-Ekimae (Shinjuku-ku, Tokyo)

The program will feature an opening talk by REHATCH's management, a case-study session themed on whether to "build" or "buy" AI, networking among participants, and other sessions.

In-person attendance is by advance application and screening, with 300 seats planned. An archived broadcast recording the day's content will also be delivered online (choose from three broadcast time slots).

About ENSOR

ENSOR is an AI creative generation platform for marketers, built on the concept of "AI that mass-produces winning banners — a marketing OS that keeps learning." It executes everything from creative planning to integration and generation in 1/5 of the conventional time.

About REHATCH Inc.

Media inquiries

REHATCH Inc. PR
E-mail: sdt@re-hatch.jp
TEL: 03-5846-9184

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