Product

Marketing AI OS "ENSOR" releases automatic data integration, analysis, and visualization with Google/Meta Ads, GA4, and BigQuery

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ENSOR automatic data integration, analysis, and visualization with Google/Meta Ads, GA4, and BigQuery

No more manually moving between dashboards. Data is integrated automatically, and simply by asking in chat you instantly get a visualized report that pinpoints the cause of declining performance and the next action to take.

Background

As more companies pursue data-driven improvement of their ad operations, a challenge has emerged: "analysis that spans multiple dashboards takes too much time." The fundamental problem is that ad, site, and customer data are scattered across separate tools.

  • Even when ad performance declines, you can't identify whether the cause lies in CPC, keywords, placements, or creative
  • Analysis that goes back and forth between the ad dashboard and GA4 takes effort and time
  • Customer data in your CRM or in-house database isn't being analyzed together with ad data

With its data integration feature, ENSOR turns "where the cause lies" and "what to do next" into a report in as little as a few minutes — simply by asking in chat, without moving across dashboards.

New Feature Details

Data integration is complete simply by selecting and connecting the target services. Once integrated, you just request an analysis in chat, and the AI analyzes across sources and organizes everything down to recommended actions.

(1) A report in as little as a few minutes: Just ask "analyze this" in chat, and the AI aggregates and analyzes the data, automatically generating a report organized down to insights and next actions.

(2) Automatic analysis across multiple data sources: Without anyone having to reconcile ad, site, and customer data, the AI analyzes factors across sources and pinpoints what is affecting performance.

(3) Not stopping at analysis, but on to the next move: It presents not only "what is wrong" but also "what to do next," with priorities, connecting analysis to improvement in a single flow.

Google Ads and Meta Ads integration

You can dig deep into the causes of declining ad performance from multiple angles. Integration enables ENSOR's "Google Deep Analysis" and "Meta Deep Analysis" skills, which analyze the factors behind declining ad performance from several perspectives.

  • Checking the cause of surging CPC
  • Checking delivery against unintended keywords and queries
  • Checking CVR decline by placement
  • Checking performance drops by creative

The AI analyzes multiple factors across the board and organizes both "which factor is affecting performance" and "the next action to take."

GA4 integration

You can analyze the issues on the site side after an ad click. Integrating with GA4 makes it possible to analyze performance that is hard to see from the ad dashboard alone.

  • On which pages session counts are dropping
  • On which pages CVR is declining
  • Whether there are issues with performance by traffic source, such as organic, social, and email

This helps pinpoint bottlenecks on the landing page or site side in cases where "the ads are running but results aren't coming." Ask "analyze the last 30 days of GA4" in chat, and the AI analyzes it and presents key insights.

Furthermore, ask it to "turn this into an HTML report for internal reporting," and it automatically generates a shareable dashboard, outputting everything organized from a KPI summary and day-by-day trends to prioritized next actions.

BigQuery integration

Using your own data, you can run detailed SQL-based analysis. Integrating with BigQuery lets you analyze the data you have accumulated in BigQuery directly within ENSOR. Select the project, dataset, and table on the integration page to complete the connection; from then on, when you request an analysis in chat, the AI automatically generates and runs the appropriate SQL and displays the results.

  • Analyzing the characteristics of high-LTV users
  • Understanding trends in opportunity and win rates
  • Planning measures based on customer behavior data after acquisition

Expected Use Cases

  • When ad CPC suddenly surges and you want to pinpoint the cause across keywords, placements, and creative
  • When you want to track down the cause of "the ads are running but results aren't coming," including the landing page and site side
  • When you want to reduce the effort of producing regular reports and automate the organizing of insights and next actions
  • When you want to consider measures based on your own customer data, such as LTV and opportunity rate

About ENSOR

ENSOR is an AI creative generation platform for marketers, built on the concept of "AI that mass-produces winning banners — a marketing OS that keeps learning." It executes everything from creative planning to integration and generation in 1/5 of the conventional time.

Service site
https://www.ensor-ai.com/
Business inquiry
Book a meeting

About REHATCH Inc.

Company
REHATCH Inc.
Location
THE PORTAL AKIHABARA 8F, 2-10-9 Higashikanda, Chiyoda-ku, Tokyo
CEO
Ryota Sakoda
Founded
August 2019
Business
Development and provision of marketing AI agent "ENSOR"; marketing support services
Corporate site
https://re-hatch.jp/

Media inquiries

REHATCH Inc. PR
E-mail: sdt@re-hatch.jp
TEL: 03-5846-9184

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