[Case Study] Marketing AI OS "ENSOR" adopted by IBJ — enabling marketing staff to self-produce banner ads without designers
Overview
REHATCH Inc. announces that its marketing AI OS "ENSOR" has been adopted by IBJ, a leading matchmaking and marriage agency service. IBJ aims to empower non-designer marketing staff to independently produce banner ads at a consistent quality, reducing dependency on directors and external designers.
Background
Approximately 80% of IBJ's marketing production involved micro-revisions to existing creatives. Directors spent entire mornings in the first week of every month handling these requests, leaving little bandwidth for strategic work.
Challenges
- Monthly requests for dozens of banner revisions piling up, all routed through directors because marketing staff lacked design tool access
- 70–80% of director bandwidth consumed by micro-revision tasks
- High coordination overhead between marketing and design teams even for minor changes
- Marketing staff had no self-service path — every revision required a director as intermediary
Expected Outcomes
Marketing staff without design backgrounds will be able to independently produce quality banner creatives, significantly reducing director and external designer dependencies and freeing directors to focus on strategy.
About ENSOR
ENSOR is an AI creative generation platform for marketers, built on the concept of "AI that mass-produces winning banners — a marketing OS that keeps learning." It executes everything from creative planning to integration and generation in 1/5 of the conventional time.
- Service site
- https://www.ensor-ai.com/
- Business inquiry
- Book a meeting
About REHATCH Inc.
- Company
- REHATCH Inc.
- Location
- THE PORTAL AKIHABARA 8F, 2-10-9 Higashikanda, Chiyoda-ku, Tokyo
- CEO
- Ryota Sakoda
- Founded
- August 2019
- Business
- Development and provision of marketing AI agent "ENSOR"; marketing support services
- Corporate site
- https://re-hatch.jp/
Media inquiries
REHATCH Inc. PR
E-mail: sdt@re-hatch.jp
TEL: 03-5846-9184