Marketing AI OS "ENSOR" adds CTA Button Variation Generation — upload an ad image and enter requirements to auto-generate multiple high-visibility patterns while keeping copy unchanged
Overview
REHATCH Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Ryota Sakoda) is pleased to announce that its Marketing AI OS "ENSOR" now includes the "CTA Button Variation Generation" feature to improve display ad performance.
Background
In display advertising, the visibility of the CTA (Call-To-Action) button directly impacts click-through rates. However, refining only the button design without changing the catchcopy or offer text required significant effort for adjusting contrast against the background and verifying layout balance.
- Want to enhance appeal through shape, color, and decoration without changing the text
- Want to avoid brand tone disruption and increased production costs from recreating the entire banner
- Need to quickly prepare multiple button variations for A/B testing
With ENSOR, by uploading an ad image and entering CTA button requirements, users can now auto-generate multiple creative patterns that leverage existing design elements while improving visibility and click-through rates.
Feature details
This feature generates button design variations while maintaining the original text. It optimizes color schemes (including complementary colors), shapes, decorative effects (drop shadows, glows, borders, etc.), and placement to ensure contrast against the background, outputting multiple patterns.
Usage flow
Step 1: Launch the feature, upload the ad image, and enter CTA button requirements
Step 2: The system analyzes the image and presents a design modification plan that maintains the text while ensuring contrast
Step 3: After approval, multiple creative variations are generated
* A confirmation step is included before generation regarding logo handling.
About ENSOR
ENSOR is a marketing AI creative platform built on the concept of "AI that produces winning banners at scale — a marketing OS that keeps learning." It runs creative planning through integration and generation in about one-fifth the time. By unifying data from ads, CRM, SFA, and e-commerce and having AI perform real-time analysis and recommendations, ENSOR reduces effort in data analysis and creative generation.
- ENSOR
- https://www.ensor-ai.com/
- Enterprise inquiries
- Book a meeting
About REHATCH Inc.
- Company
- REHATCH Inc.
- Address
- THE PORTAL AKIHABARA 8F, 2-10-9 Higashi-Kanda, Chiyoda-ku, Tokyo
- Representative
- Ryota Sakoda, CEO
- Founded
- August 2019
- Business
- Development and provision of marketing AI agent "ENSOR"; marketing support
- Corporate site
- https://re-hatch.jp/
Contact
REHATCH Inc. / PR
E-mail: sdt@re-hatch.jp
TEL: +81-3-5846-9184